Texas Scottish Rite Hospital for Children
The focusEGD team has continually worked with Texas Scottish Rite Hospital for Children (TSRHC) since the early 1990s, providing wayfinding, code and donor recognition sign systems for the original Dallas location and the newer Frisco facility. Funded primarily by donations, the Hospital has added new medical specialties, expanded space, and has received millions in donations, all of which positively impact the facility’s signage systems.
Beginning with the adoption of a new logo – the crayon – and marketing approach, and more recently a new name, “Scottish Rite for Children” turned outward with a new brand and desire to express themselves to the community. As a result, the team has completed over 50 projects all being cohesive in message yet unique, sharing all the colors in a brand-new box of crayons.